Category : Research

Starbucks sommer Frappuccino, pears and apples

Summer is arriving! And with it open-air terraces, colorful clothing, light food and fresh drinks come back to our lives. Sadly this background does not fit to the warm, cosy “living room” atmosphere of the Starbucks locations. But they already have the answer on this weakness: Frappuccino! A
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Rewarding the client´s feedback

The wonderful thing in a company´s socialization is the possibility of the clients' empowerment and the dialogue. I like to use my voice in social media channels and surveys for giving feedback to the products that I used. Lately, I spent some time explaining my experience as a user having differe
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